Good design is the silent seller.
Boutique branding + design service for projects ranging from retail to services, from labs to institutional, and from non-profits to real estate, with a singular focus:
The human experience.
Who we are
Welcome to Graphique, a creative and branding studio founded almost a decade ago by Rochel Fried.
Through intelligent design and messaging, Graphique has gained organic fame for design that is as memorable as it is effective. We’re honored to have partnered with over 67 startups to mid-size companies including TAG International, Premier Properties, and Nationwide Healthcare to create compelling and beautiful work.
And we would be honored to do it for you, too.
"One-of-a-kind branding and design genius"
I have worked with and managed many marketing teams, and Rochel is a one-of-a-kind branding and design genius. I had a very complex medical technology to market and she has been able to keep up every step of the way and create content and branding to capture our complicated science. I’m amazed at how quickly she creates design, branding and websites that typically take a while. Kudos to this female entrepreneur who never fails to deliver the best of everything in design and marketing.
Leah White, Co-founder, Vetranomix
"Top-notch work– and fast"
You’re not likely to find someone who produces top-notch work as fast as Graphique does. Rochel made the process smooth and easy, answering any questions I had before I thought of them and letting me know exactly when to expect what. When I work with her, I know I’m in good hands.
Jay Orzel, Asset Manager, CT Management
"Strong PR that builds trust"
I appreciate Graphique's professionalism, even when working with a smaller organization like ours. She understands what lies beneath a marketing campaign and what works in our community. Our strong, nuanced marketing and PR helped us build communal trust. Now, people don't hesitate to use our services.
JJ Rieder, TAG Edison
"Everything I needed in a designer"
I wanted to update my brand with a new, professional look. Rochel was everything I needed in a designer. She cared about my project, comes up with brilliant ideas, and creates designs that are ultra creative yet look effortless. She’s also super professional and timely.
Rivka Deutsch, Core Relief
How are we different?
At Graphique, you get
Our undivided attention
We only take on few clients at any given time to give your project our full focus.
You get the support and consideration you deserve, for a smooth and superior delivery.
We carefully select your project’s talent from a pool of brilliant creatives, including copywriters, designers, and animators.
You get the full dexterity of an experienced team, relevant to your specific needs, for a standout deliverable.
Personal, one-on-one collaboration
Work directly with Rochel throughout the entire process – from strategy to ideation, copy and design – through completion.
You get the one-on-one experience of a personal designer, with big-agency expertise—without the big agency headache.
We keep it small & nimble.
If you appreciate a simplified process with sophisticated results, then we would love to work with you.
You may be wondering…
Work doesn’t need to be only showstopping.
It needs to be effective.
At Graphique, you get both.