Leader Kids
Leader Kids
An established childrens’ wear brand with over 60 stores in Israel makes its first foray into the American market.
Project included brand strategy and a complete messaging, visual identity and advertising campaign.
DELIVERABLES
Brand Strategy
Branding & Identity
Retail Design
Advertising
“Expertise that goes way beyond the design”
Working with Mrs. Fried from Graphique has been an extraordinary experience. She has tremendous attention to detail and her expertise goes way beyond the creative design.
She researched our business and gave us clear guidance for our brand with visuals and with marketing. Not only did we walk away with a clear and concise visual brand guide, she also gave us great business advice and new ideas on how to target different clientele and maximize our business.
Now that our store is open, she’s still making sure we’re marketing ourselves correctly by researching advertising options and managing our marketing campaigns for each market.
Our company would not be where it is today without her!
Nati Pesso, CEO Leader Kids
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