We sought to create a modern and “pick-me-up” logo for a property that had been sorely neglected and mismanaged. The cut out A was designed to resemble an “up” arrow; together with the tagline “live a higher standard” the visuals and messaging highlight the tangible and subliminal advantages of quality living in one of the only completely rehabilitated hi-rises in the area.
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Client: Premier Properties
“Design that’s fresh & different”
We’ve dealt with other designers in the past, but at Graphique we get design that’s fresh and different – they make a complicated concept easy to understand. Rochel stays ahead of the curve – she’s constantly innovating and perfecting her design technique.
Her strategic, thought-provoking concepts and designs have been telling my company’s story for over 5 years.
Jack Adler, CEO, Premier Properties
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